web-design tip

These days, it is critical that you take the time to optimize your site for mobile. If you don’t already know, 80% of internet users own a smartphone, and “Google says 61% of users are unlikely to return to a mobile site they had trouble accessing and 40% visit a competitor’s site instead.” I’d be a little concerned if I were you. But it’s more than just being responsive visually. It’s a necessity to tailor your site to fit the needs and wants of your visitors. Ask yourself, why would someone access my site on mobile? What things would they look for? Does my experience currently allow them to do those things easily? Using Chili’s website as an example, you can visibly see how the desktop and mobile websites are extremely similar. So when users go back and forth between the two for orders over time, there are similarities between the two that make using the website familiar. They also make it easy to do the core thing on their website, ordering food. The button needed for this is always on screen on the mobile website, so you can order whenever you're ready without having to go to an entirely different page. If your website is lagging on its mobile optimization, check out some of these awesome mobile websites to understand how they have created seamless mobile experiences for their users.